As founders, a lot of what we choose to do gets scrutinized. This is especially the case when we take in investments and new partners.
Eventually, friends, family, peers, and even the media that cover your work, will jump in and do the same thing to you and your startup.
It can be overwhelming for many founders and worse, it can drive you to make the wrong decisions, which could end up killing your promising startup.
One of the most common things that drive founders crazy is the advice and perception that your startup needs to scale as soon as you launch. People expect you to make an MVP of an app then it should just go viral right from the start to reach millions of people.
In theory, it’s the best scenario! In reality, it’s the worst way to look at it.
So that brings us to this question:
Do you really have to scale right from the start?
Here’s my take.